Together or separate?
That is the question for family office investments


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That is the question for family office investments

Family office investment capital, unlike institutional capital, is rarely a single, consolidated pool. Instead, it belongs to multiple family investors—individuals and trusts. The family office advises, oversees and manages this investment capital on their behalf. With multiple investors, the question often arises about whether to combine family investment capital or keep each family investor‘s capital separate.
Each family investor (FI), like any investor, has unique goals, risk tolerance, time horizon, liquidity needs, tax considerations and personal preferences. In practice, this means each FI portfolio will differ in its asset allocation—though typically with significant overlap across asset classes, strategies and managers with other FIs. Some FIs may favor fixed income or hedge funds; others may lean toward private equity or direct investments. This portfolio differentiation is acutely felt within multi-generational family offices.
Our focus here is not to prescribe ideal asset allocations or investment strategies. Rather, it is on how families organize themselves—how they structure the way capital is deployed. As Peter Drucker maintains, “structure must be designed to make strategy effective.” So, strategy first, structure second.
Too often, investment structures are inherited from an earlier generation or built hastily for convenience, without alignment to the family’s current state, strategy or scale.
Many families and family offices consider how to invest collectively while allowing for customization and flexibility within their investment structures. One approach is to establish pooled investment vehicles, which can be used alongside separate non-pooled investments.
This discussion covers the advantages, disadvantages and trade-offs associated with combining and separating family investment capital. The intention is to provide information to tradeoffs assist families and family offices as they decide how to organize and structure their investment capital. Specifically, how to combine their investment capital but to do so in a way that allows for FI customization, while leveraging scale.

Leveraging scale while creating flexibility
The family investment structure should be designed to support a range of investment strategies while maximizing the advantages of scale. A common method involves creating multiple Family Investment Partnerships (FIPs), typically organized by asset class and strategy. Each FIP may contain several managers or investment products. This arrangement allows each FI to tailor asset allocation decisions while simultaneously leveraging the benefits of scale.
A separate FIP can be established for each asset class, such as:
To enhance segmentation and provide greater flexibility, sub-asset class FIPs may be established. For example, within equities, these could include US large cap, US SMID, and international developed and emerging markets, as appropriate. Other asset classes can similarly designate their relevant sub-asset classes. Each FIP may allocate to multiple managers. Subsequently, each FI determines its allocation by directing contributions among the various FIPs in accordance with its unique asset allocation.
Each FI must first determine its own appropriate asset allocation and investment strategy. Ideally, this should be done by establishing an investment policy statement (IPS) for each FI.1
From time to time, FIs may pursue one-off investments that are not joined by other FIs. Indeed, FIs have the option to invest independently without pooling their capital.
Nevertheless, families frequently collaborate on direct investments, for which a special purpose vehicle may be created to consolidate funds.
Illustrating the dynamic
To illustrate, let’s take a multi-generational family that has combined $500M of liquid investment capital, but the capital is owned by 20 separate FIs, either individuals or trusts.
Funds | Funds | Combined family investment capital | Combined family investment capital | 20 separate FI portfolios | 20 separate FI portfolios |
|---|---|---|---|---|---|
Funds | Investment capital | Combined family investment capital | $500M | 20 separate FI portfolios | $25M |
Funds | Investment Advisory (“IA”) fee differential2 | Combined family investment capital | Null | 20 separate FI portfolios | +50bps more than the $500M portfolio fee |
Funds | Aggregate family investment advisory fee at +50bps | Combined family investment capital | Null | 20 separate FI portfolios | +$2.5M |
Funds | IA fee per FI at 50bps differential
| Combined family investment capital | Null | 20 separate FI portfolios | +$125,000/FI |
Scale vs. separate: comparing fees, costs and expenses
Let’s start with a discussion of investment advisory fees. Smaller portfolios may face higher fees, while larger pools of capital can often negotiate lower fees. This does not include potential discounts on fund management fees.
In Figure 1, the separate FIs are paying a higher fee for investment advisory to the tune of $125,000 per FI and a family aggregate of an additional $2.5M, compared to pooling their investment capital.
Smaller pools of capital may incur higher per unit investor costs because expenses, such as custody and accounting, are distributed among fewer investors rather than across a single larger investment capital group.

There are differences in qualitative costs. For direct investments, diligence expenses—covering legal, tax and investment reviews—can be shared across more capital if families co-invest. Communication between family office staff, financial advisors and fund managers is streamlined, avoiding separate discussions with each party. Collaborative investing typically reduces the number of advisory relationships to a few key professionals, rather than each family investor having their own advisor or firm.
Managing separate portfolios increases monitoring and administration costs for family office staff, as each requires individual oversight and extra paperwork. This includes more subscription documents, wires, cash flows, distributions, and alternative investment workflows. As a result, additional staff may be needed to handle the workload.
Customization, flexibility and access
Separate portfolios let each FI tailor investment strategies to their own goals, risk profiles, and preferences. Multiple FIPs offer flexibility while maintaining scale benefits, as each can have distinct asset classes and strategies, as shown in Figure 2. FIs can allocate capital to individual FIPs according to their desired asset allocation, enabling the structure to adapt as family needs and strategies change.
Funds | Funds | Combined family investment capital | Combined family investment capital | 20 separate FI portfolios | 20 separate FI portfolios |
|---|---|---|---|---|---|
Funds | Total investment capital | Combined family investment capital | $500M | 20 separate FI portfolios | $25M |
Funds | Example: Hedge fund allocation (7.5%) | Combined family investment capital | $37.5M | 20 separate FI portfolios | $2.5M |
Funds | Example: Private equity allocation (20%) | Combined family investment capital | $100M | 20 separate FI portfolios | $5M |
Separate portfolios can limit investment strategy access, as many alternative investment managers have minimum requirements. This may reduce access to investment strategy options. For instance, obtaining both private equity strategy and manager diversification with a $5M allocation per FI could present challenges, making a PE allocation less likely.
Conversely, if the family combines allocations for a total of $100M in PE, it can unlock access, since achieving strategy and manager diversification is more practical at that scale.
Overlap with broader conversations
Discussions about family investment structures often overlap with broader conversations on how families operate within a family office. Sometimes, family branches or individuals separate from the office for valid reasons. Other times, it is because of a lack of flexibility in the family office for FIs, or treating all investment capital as one pool, which it is not.
Ensuring structures support a family’s shared purpose
If the family chooses to invest together, it’s important to clarify the reasons for doing so. Lower fees and access to different strategies are benefits, but understanding the shared purpose is key. The right structure should support this purpose, with clear execution plans. Evaluating the pros, cons and tradeoffs of investing together or separately helps inform the decision. Comparing the tradeoffs of the current structure and proposed changes helps families make informed choices about future organization.
Mark is the Family Office Design and Governance Strategist for UBS Family Office Solutions, advising families across the Americas on family office organizational design, structure and governance, as well as operational best practices and strategy to manage and sustain their wealth for future generations. Prior to joining UBS, Mark built a family office platform for an investment advisory firm and spent a decade as General Counsel for a large single-family office to a dynastic, multigenerational family.
Mark R. Tepsich
Family Office Design and Governance Strategist
UBS Family Office Solutions