The new continuum
The growing convergence between investing and philanthropy
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The growing convergence between investing and philanthropy

The driving principles behind investment and philanthropic strategies have historically been unrelated, but we are beginning to see a convergence of these themes.
We often say that “philanthropy is biography” and this also stands true for investing. Both are inspired by what the investor cares about, how they want to influence the world they live in, and the legacy they want to leave for their own family and the world at large.
Investors are increasingly looking to align their investment portfolios with their preferences and interest in sustainability. They are wanting to utilize both investment and philanthropic strategies to contribute to, or even drive, improvement in measurable ways.
Two parallel tracks that interweave purpose, values and intention create an “impact continuum” of choices. While the continuum is a framework that illustrates the similarities across both investing and philanthropy, it is not meant as an either/or proposition. Each point on the continuum serves a specific purpose and one could end up with any combination. Incorporating a variety of both investment and philanthropic tools may help you achieve your goals more holistically and completely.

View UBS Trending conversation with New Continuum authors Nicole T. Sebastian, CAP®, Senior Strategist, UBS Family Advisory and Philanthropy Services Americas and UBS Family Office Solutions and Amantia Muhedini, Head, Sustainable and Impact Investing1 Americas, UBS Global Wealth Management
Why do families consider impact or sustainability in their giving and investing? The reasons vary and are often deeply personal.
Some have a personal connection to a specific theme, issue or geography. Others are hoping to create a legacy that will have a lasting positive impact. And others seek to embed themes that matter—to themselves, to people and planet, and to their portfolios—into how all their capital is deployed to minimize risks and maximize opportunities.
While motivations can differ, we believe considering both tracks of philanthropy and investing is appropriate for all investors who are interested in social or environmental topics.
For example, investors or philanthropists may want to finance innovative forms of renewable energy because they are interested in helping to address climate change. And early stage philanthropic, venture or growth equity financing can help additional technologies that support global decarbonization goals—creating positive ripple effects for everyone.
How can you think about which tools from your philanthropy and investing toolbox to utilize as you consider how to advance your passions, preferences and goals?
Here are three steps to get you started:
At a time when funding for environmental and societal challenges is simultaneously insufficient and urgent, the range of ways that capital can be deployed to address these needs is growing rapidly. There are now many more options than simply providing philanthropic grant capital or excluding companies in sectors such as gambling or alcoholic beverages from investment portfolios. New and emerging solutions give you the option of being more strategic with your philanthropy or building sustainable investment portfolios without sacrificing market returns.
At UBS, we are at the forefront of developing these new pathways to impact. We have prioritized this as an area of growth for our business and are developing innovative mechanisms for you to achieve your philanthropic and impact objectives. And we are among several organizations around the world aiming to collectively develop frameworks and solutions that attract more capital for tackling environmental and societal challenges at scale.
Learn more about the growing convergence between investing and philanthropy and how it can help you create a lasting impact.

1 This terminology refers to definitions in the UBS Sustainable Investing Framework and does not refer or relate to any product specific regulatory labelling regime or naming conventions.
This article is for informational and educational purposes only and should not be relied upon as investment advice or the basis for making any investment decisions. The views and opinions expressed may not be those of UBS Financial Services Inc. UBS Financial Services Inc. does not verify and does not guarantee the accuracy or completeness of the information presented.
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