Investing doesn’t have to be complicated

Lay the foundation for building long-term wealth.

3 reasons to invest

  • Build wealth

    The right investment strategy can help you build long-term wealth.

  • Protect your purchasing power

    Over the long term, stock returns have typically outpaced inflation, helping you preserve your purchasing power.

  • Achieve your goals

    Whether it’s traveling the world, retiring early or buying a home, investing can help turn your goals into reality.

Investing small amounts? No problem.

You don’t need significant wealth to invest successfully. Even investing a small amount each month can help your money work harder for you over time.

The graphic shows a simple example: you invest 100 francs every month over 20 years, with an assumed annual return of 5%. Fees, taxes and inflation are not included in this illustration.

The total value increases with each contribution and through the compound interest effect, so your assets grow significantly faster in later years. However, returns are never guaranteed, and the actual performance may differ from this example.

Investing for beginners: 6 steps to investing successfully

Which investment solution is right for you?

The table below provides an overview of the most important asset classes for new investors.
Overview of asset classes

Asset class

Description

Opportunities

Risks

Suitability

Equities

Ownership interests in companies

Capital appreciation and dividends offer attractive return potential

Market fluctuations and possible capital loss

Long-term investors with a higher tolerance for risk

ETFs

Exchange-traded funds, which typically track a market index

Broad diversification at generally low cost

Market risk remains despite diversification

Cost-conscious investors with a long-term investment horizon

Bonds

Fixed-income securities issued by governments or companies

Regular interest payments and generally low volatility

Interest rate changes, credit risks

People looking for predictable income

Funds

Pooled investments that are professionally managed and diversified

Professional management and access to a wide range of markets

Fees, market risk and investment management decisions

People seeking diversification and professional support

Fixed-term deposits

Bank deposits with a fixed term and agreed interest rate

Predictable interest income and low volatility

Inflation risk and limited access to funds

Risk-averse investors and those investing for a fixed time horizon

Gold

Precious metals as a tangible asset

Potential store of value during periods of crisis and inflation

No ongoing income and potentially significant price fluctuations

As a complement in a diversified portfolio

How would you like to invest?

Invest according to your goals and plans.

UBS key4 smart investing

Gradually build up your assets

Invest systematically in UBS investment funds.

  • Start investing from as little as CHF 50
  • Invest in up to five funds simultaneously
  • Benefit from higher return potential than a savings account

UBS key4 trading

Invest independently

Buy and sell stocks, fund units, bonds or precious metals with ease.

  • Secure custody of your securities
  • Automatic crediting of dividends and coupon payments to your account
  • Monitor your portfolio and trade securities directly in Digital Banking
Woman jumping on snow holding a smartphone

UBS key4 trading for independent investing

Open your custody account in just a few minutes and trade equities, funds and ETFs easily in the UBS Mobile Banking App. Respond quickly to market opportunities and keep track of your portfolio at all times.

  • Invest and trade digitally
  • Manage your portfolio centrally
  • Easy access to Swiss and international markets

ETF savings plan from CHF 50

Invest regularly in UBS funds and ETFs from just CHF 50. Modify your savings plan whenever you need to and manage it all with ease in Mobile Banking or E-Banking.

  • Start investing from CHF 50
  • Adjust your savings plan at any time
  • Manage everything in Digital Banking
Woman reading financial trading data on smartphone in street

Frequently asked questions about investing for beginners