Styling as a craft of individuality and authorship

What does it take to bridge two worlds that once refused to meet? For June Ambrose, it meant treating fashion as storytelling and refusing to accept the boundaries others had drawn.

In collaboration with UBS Craftmakers June Ambrose reveals how costume design, cultural insight, and unwavering vision built a career that transformed not only how artists looked, but how entire industries understood style, identity, and creative authorship.

Milestones timeline

1994 – Founded Modé Squad, Inc., a full-service styling company;

1997 – Styled Missy Elliott’s iconic inflatable patent leather suit for “The Rain (Supa Dupa Fly)” music video, one of the most recognizable looks in hip-hop history

1998 – Costume designer for the film Belly, directed by Hype Williams

2004 – Creative Director for Missy Elliott × adidas “Respect M.E.” collection, the first artist-driven fashion line for a female hip-hop artist, establishing a blueprint for modern celebrity brand collaborations

2006 – Published Effortless Style, a book on personal styling and fashion accessible to everyday people

2011 – Stylist for The X Factor

2012 – Starred in VH1 reality show Styled by June, sharing her creative process with a global audience

2020 – Appointed Creative Director of PUMA Hoops

2021 – Released High Court, a 25-piece women’s basketball collection for PUMA, the first women’s basketball line ever released by the company

2024 – Received NAACP Image Awards Fashion Vanguard Award

2024 – Styled nearly 250 custom outfits for Missy Elliott’s “Out of This World” tour

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