From barter to blockchain

Discover how money has evolved, why trust matters and how the Swiss franc got its special something.

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These real-life scenarios and practical tools will help put you in charge. Think of it as your personal training ground for smarter money decisions. 

The evolution of money

Long before TWINT, people traded goods directly. Seven chickens for a goat. Maybe a sack of grain for some firewood. These exchanges, known as barter, or something similar, formed the earliest economic systems.
  • Barter

    Direct exchange

  • Commodity money

    Shells and salt

  • Coins

    Durable and divisible

  • Paper money

    Banknotes

  • Fiat

    Trust in institutions

  • Digital

    Money as data

  • Crypto

    Decentralized

  • Smart money

    Rule-based, purpose- or time-limited

Digital money and crypto

Between 2000 and 2020, money made the leap from paper to digital. For a lot of people, it’s all they’ve ever known. But historically, it’s a revolution. And it’s gone so far that many people only use digital  payments now; they move through life without ever carrying coins or banknotes.

Stablecoins

A special type of cryptocurrency designed to keep its value steady. Most do this by linking each coin to a traditional currency like the US dollar or Swiss franc, though some use other assets or algorithms to try to hold their price steady. But they are not risk-free. Sometimes, stablecoins can lose their link to the currency or asset they’re supposed to follow, especially if there are problems with the company or technology involved.

Smart money

It may also soon find its way into our wallets: digital francs, for example, that work only for groceries or for public transport, or for government aid that remain valid during a specific date range. While that introduces new functionality, it also raises critical questions about privacy and control.

Decentralized finance (DeFi)

This is another blockchain based innovation. It enables people to borrow, lend and invest without traditional banks. While it opens new possibilities, it also raises serious questions about oversight and risk. If lending and investing happen directly between people, traditional banks and regulators may have to take a back seat – and then it’s not clear who’s driving.

Cryptocurrency

Cryptocurrency is digital money like Bitcoin that typically isn’t issued or controlled by governments, running instead on shared networks and letting you send and store value without needing a bank. In practice, however, most people still rely on platforms for crypto transactions, and governments and central banks are exploring their own state-backed digital currencies. Crypto prices can be highly volatile and they are not widely accepted for everyday payments in Switzerland.

Blockchain

This serves as a digital ledger that provides a secure, transparent, and tamper-resistant record of transactions. It’s like a digital notebook that everyone can see but no one can erase or change. Because copies are stored on thousands of computers around the world, it’s hard for anyone to mess with the records. That’s what makes blockchain technology trustworthy and important for cryptocurrencies.

What’s the role of money?

Learn how money does several important things in everyday life.

Instructions

For each of the examples below, select which one of these functions of money is involved:

  • A medium of exchange
  • A store of value
  • A unit of account

What this shows

Money is indispensable in everyday life as a medium of exchange, a store of value and a unit of account.

Example 1

You save CHF 100 from your salary every month to buy a new bike next spring.

A store of value

You set aside money to buy something later. The money retains its value.

Example 2

At the supermarket, you compare the price of three varieties of apples because they’re all in francs.

A unit of account

The prices are all in the same currency (Swiss francs), which makes it easy to compare them.

Example 3

You buy a ticket to watch a movie featuring your favorite actor at the cinema.

A medium of exchange

You exchange money for something you want – in this case, a cinema ticket.

Personal reflection

  1. What’s one way in which you’re using money as a store of value? Hint: are you saving for something big?
  2. Think back as far as you can remember. Has the price of certain goods or services gone up? If so, why might this be?
  3. Have you ever tried swapping items with friends or siblings? What were the challenges, compared to buying items at the store or online?
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