Communicate value
Engage with our stakeholders around the world.
Our strong market position isn’t just down to our results. Cohesive and consistent messaging affects everything. That’s why how we communicate with our clients, employees and stakeholders matters so much. Powerful marketing is how we’ve been able to build such a strong and positive brand, both internally and outside the firm. Our team plays a critical role in engaging with a wide variety of stakeholders and generating interest in our firm.
Playing our part
What role does Marketing and Communications play within UBS?
On a global level, we develop and implement marketing and communication strategies that inform and engage every kind of stakeholder, including employees. We maintain relationships with journalists and key global media. And, on a divisional scale, we take advantage of opportunities to build on the impact of our brand and gain insights into our audience. Whether it’s through events, promotions, key messaging or brand-building, we want to inspire trust and confidence in UBS.
