UBS Purpose

Reimagining the power of investing. Connecting people for a better world.

Reimagining the power of investing. Connecting people for a better world.

This is our purpose. This is UBS. 

Why it matters

Our purpose guides us in everything we do. We call on our global ecosystem for investing – where people and ideas are connected, opportunities are brought to life and where our thought leadership can be impactful.

We re-imagine our services and offers, and your experience, so they’re even more personalized, relevant, on-time and seamless.

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What we’re doing

Watch

Our CEO's perspective

Ralph Hamers on what purpose means at UBS.

2018

Connecting clients on issues that matters most to them

Since 2018, we’ve been harnessing the power of collective philanthropy. Helping clients combine their expertise and raise more funds for causes like child protection, climate change, and health and education. (All matched by us). That’s what connecting people for a better world looks like.

2021

A 650 million investment to fight cancer

Our clients invested $650 million in the MPM Capital's Oncology Impact Fund 2 (the largest dedicated impact investment fund in biotech history). That’s the power of investing in action.

Now

Same returns, positive impact

We’ll keep finding new ways for our clients to put their money where it matters most. Our sustainable and impact investment strategies help us all on a path towards a brighter future.

2050

Zeroed in

We’re aiming for net zero greenhouse gas emissions from all aspects of our business by 2050. UBS is a founding member of the Net Zero Banking Alliance and the Net Zero Asset Managers Initiative, and we’re working with other thought leaders and standard setters to shape the path to a zero-carbon global economy.

How we’re doing it

Five strategic imperatives play a central role and influence our actions across the entire firm.

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Client, connections, contributors – delivering the power of investing

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Focus – play where we are positioned to win

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Technology – make technology our differentiator

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Simplification and efficiency – increase ease of doing businesses and enable our journey

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Culture – mobilize employees behind our future vision and act as one firm

Where we set our focus

Explore further

Sustainability and impact at UBS

UBS Philanthropy 

Talking purpose

An interview with Lewis Hamilton

Hear how he’s taking action, how his own purpose shifted from being self-serving to really making a difference and his challenge to UBS on how we can connect people to create change.

The price and value of investments and income derived from them can go down as well as up. You may not get back the amount originally invested.

UBS does not provide tax or legal advice. You should consult your independent tax/legal advisor for specific advice before entering into or refraining from entering into any services or investments.