Can AI power the market even higher?

AI-linked innovation has been the engine of the market’s ascent in recent years. Investors should remain mindful of the risks inherent in any investment boom. Yet, we believe that powerful trends in capex and accelerating adoption are likely to drive further gains for AI-linked stocks in the year ahead.

AI matters

IT and communication services stocks—many driven by advances in AI—now account for 36% of the MSCI AC World index. And the top nine US tech stocks have driven 72% of the growth in the Russell 3000 US equity index over the past 12 months, highlighting their dominant role.

Investment in AI infrastructure is having a growing direct impact on the economy, with the contribution to US real GDP growth from information processing equipment and software rising from 0.2ppt in 4Q19 to 0.8ppt in 2Q25.

The surge in AI-driven stocks is also influencing consumer sentiment, with US household wealth held in equity markets up by USD 24 trillion in the past five years.

Looking ahead, we see two critical factors driving AI: the sustainability of capital expenditure (capex) trends and continued investor confidence in the long-term returns on these investments.

Estimated compute demand for chatbot, enterprise, and agentic AI

In exaFLOP/s

This chart presents CIO projections for compute demand across chatbot, enterprise, and agentic AI applications. This chart uses internal UBS estimates, as of 12 November 2025. 2025

Capex: Engine of near-term growth

Robust AI capex has powered market performance. The Nasdaq Composite is up 107% in three years, and semicon­ductors (SOX index) have done even better (157%). Capex estimates have been exceeded threefold over the past two years.

For momentum to continue, tech leaders and investors must believe future demand justifies today’s significant investments. Recent data center expansion means installed chip capacity could support a 25-fold increase in chatbot usage. But it is not just chatbots—anticipation of the next wave, including agentic AI (multiple specialized agents collaborating to replicate knowledge work), physical AI (robots, autonomous vehicles), and AI video, could drive further capex growth.

Businesses are rapidly becoming major AI users; agentic AI could drive compute demand to five times today’s installed base by 2030.

Physical AI could push demand even higher. With millions of robots already deployed and projections for a million humanoid robots sold annually by 2030, the need for computing power could soar even further.

Overall, we project a further cumulative USD 4.7tr in global AI capex between 2026 and 2030, with USD 2.4tr already planned based on more than 40 announcements disclosed this year alone.

We expect USD 571bn of this spending to come in 2026 (versus our previous estimate of USD 500bn, and compared to an estimated USD 423bn in 2025), and project capex to grow by a 25% CAGR between 2025-30 to reach USD 1.3tr annually by 2030.

The revenue potential from AI is vast

CIO estimates, assuming a USD 117tr global economy

This figure illustrates how: assuming labor accounts for around 50% of the world economy, AI can automate a third of tasks, and vendors capture 10% of resulting value, then we arrive at an estimate of USD 1.5 trillion for annual AI revenues from end-users. This data is sourced from IMF, UBS, as of 12 November 2025

Monetization: A crucial test

While investment is driving the current phase of growth, the success or failure of AI-linked investments will ultimately hinge on whether companies can deliver attractive returns on those investments.

We believe the revenue potential is vast: If we assume that labor accounts for around 50% of the world economy, that AI can automate a third of tasks, and that vendors capture a 10% share of the resulting value, longer-term annual AI revenues from end-users could reach around USD 2tr.

Thus far, monetization is lagging capex. Capex as a percentage of operating cash flows for the largest tech “hyperscalers” has risen from around 40% in 2023 to close to 70% in 2025.

AI capex remains low in GDP terms

Historical investment impulses, % of global GDP

This chart plots historical investment impulses as a percentage of GDP, showing that CIO projections for AI capex of USD 1.3 trillion by 2030 will make up around 1% of global GDP. This data is sourced from Goldman Sachs, Bureau of Economic Analysis, IMF, UBS as of 12 November 2025.

Nevertheless, history shows it is common for new technologies to launch at little or no cost to encourage uptake, with pricing power—and profits—emerging once users become reliant. This was seen in social media, cloud storage, and enterprise software.

For now, we believe the critical trends to watch are the breadth and depth of AI adoption and early signs of value creation. U.S. Census Bureau data show that around 10% of businesses are already using AI to produce goods or services, a level expected to rise to 14% within the next six months. Our analysis suggests adoption typically accelerates further after this threshold.

Early adopters already report tangible value creation and increasing reliance on AI. Multiple studies show daily time savings: Adecco found an average of one hour saved per day, while Forbes reported 52 minutes.

In turn, the accelerating cloud revenue growth and even faster backlog growth across leading platforms, as reported in the 3Q25 earnings season, reinforce our confidence in AI’s substantial monetization potential. Looking ahead, we expect value will increasingly shift from the enablers to the application layer.

Risks: Lessons from history

Can AI achieve escape velocity? Unlike in rocket science, where reaching escape velocity follows precise physical laws, the path for financial markets is rarely smooth or predictable.

No investment “lift-off” has occurred without turbulence—fears about oversupply, bottlenecks, pricing power, or obsolescence. If dealmaking among large firms becomes more circular, with repeated transactions or cross-investments, financial vulnerabilities may also emerge.

Still, the historical context is encouraging. Our AI capex projection of USD 1.3tr by 2030 would account for around 1% of global GDP, below historical infrastructure investment impulses over the past 150 years (railroads, automotive, computers, telecom), which ranged from 1.5% to 4.5% of global GDP annually.

While investors should remain mindful of the risks, we believe that trends in capex and accelerating adoption will be sufficient to push AI-linked stocks even higher in 2026.

Messages in Focus

Invest in transformational innovation

We expect transformational innovation to be a key driver of equity market returns in the years ahead. In artificial intelligence, opportunities span the enabling, intelligence, and application layers. The surge in data center demand is fueling investment in power and grid infrastructure. And we expect companies pioneering treatments and technologies to extend healthy lifespans to emerge as market leaders. We believe investors should consider reallocating up to 30% of a diversified equity portfolio toward such structural trends.

Integrating transformational innovation into a portfolio

Recent history has shown that exposure to structural growth opportunities can improve the performance of equity portfolios. We believe that this will remain a feature of global markets in the years to come.

Most investors’ equity portfolios will likely already have some exposure to structural trends, intentionally or not. We estimate that a purely passive portfolio invested in the MSCI AC World already includes exposure of approximately 40% to our TRIOs (as of end of October 2025).

For investors looking to increase their potential for outperformance by investing more explicitly in structural trends, we broadly see three strategies to consider: investing in a range of structural trends, focusing on a single structural trend, or selecting single stocks linked to one or more trends.

In our report “Investing in structural trends through equities,” we explore how reallocating between 10% and 30% of a broadly diversified equity portfolio toward a blend of such strategies, can raise the structural growth exposure of a passive equity portfolio from 39% to between 45% and 58%. Practically, this could include up to a 10% allocation to a diversified approach, alongside 2-5 single-trend or single-stock strategies.

Allocation to structural investment trends can complement portfolio exposures

TRIO exposure in MSCI ACWI (in %) and resulting exposure (in %) in MSCI ACWI with additional 10-30% allocation to structural trends

This figure shows current TRIO exposure in MSCI ACWI, in %, plus a reallocation of 10-30% to a diversified approach, alongside single-trend or single-stock strategies, and the stuctural trend exposure of a sample portfolio as % of MSCI ACWI. This data is sourced from MSCI, UBS, as of 12 November 2025. 2025

The economic backdrop

We expect the economic backdrop to be supportive of stocks in 2026. Growth enters the year somewhat uneven, but as the year evolves, we expect business and consumer confidence to improve, fiscal stimulus in major advanced economies to gain traction, and tariff effects to fade.

US

We expect real US GDP growth of close to 2% for 2026, similar to 2025, though annual growth figures obscure an underlying acceleration.

As we enter 2026, we could face a period of softness for the US economy as tariff-related pressures on prices and exports persist. Labor market conditions are also likely to remain soft, reflecting reduced labor supply and more cautious hiring. However, into the second half of the year, we expect growth to accelerate. Business sentiment should benefit from a shift in policy focus toward targeted tax cuts and deregulation as midterms approach, and we expect consumer demand to be underpinned by solid wage growth and healthy household balance sheets among middle- and upper-income groups.

We expect inflation to peak in the second quarter, at just over 3%. We expect the Federal Reserve to implement two additional rate cuts by the end of the first quarter, moving toward a neutral policy stance. While the appointment of a new Fed chair introduces some uncertainty, we expect monetary policy to remain data dependent.

Europe

We forecast Eurozone growth of just over 1% in 2026, though also expect growth to accelerate throughout the year. Consumer sentiment remains cautious, savings rates are high, and the region continues to face headwinds from US trade policy. But Germany’s fiscal stimulus and infrastructure investment are expected to provide support, with domestic demand benefiting from rising real incomes and a robust labor market. 

While we think headline inflation will fall below the European Central Bank’s (ECB) 2% target in 2026, we also expect medium-term expectations to remain stable, allowing the ECB to keep rates steady. The Russia-Ukraine war remains a source of uncertainty, but a ceasefire and reconstruction could lead to a more favorable growth outlook.

Asia

We expect APAC ex-Japan growth to stay robust at just under 5%, but with a soft start and a stronger finish to 2026 as lower interest rates take effect. China is expected to set a growth target of 4.5-5.0%, prioritizing technology innovation and industrial upgrades under its new Five Year Plan.

On the policy front, the recent US-China trade truce is a positive development, though many details remain unresolved—especially regarding semiconductors. Meanwhile, China’s ongoing focus on domestic upgrades and supply chain diversification should help support economic stability in the face of global uncertainties.

Key regional macro themes include the expanded build-out of tech supply chains, domestic consumption upturn in Japan and India, and a revival in regional credit growth, which should benefit banks and consumer-related investment opportunities across the region.

US household finances remain solid, especially among middle- and upper-income groups

Total net worth across different income groups in US by percentile, in USD trillions

This chart plots total net worth across different income groups in US by percentile, showing that US household balance sheets are strong, particularly across middle- and upper-income segments. This data is sourced from US Federal Reserve, UBS, as of 12 November 2025.

Postcards from around the world

Messages in Focus

Add to equities

We expect global equities to rise by around 15% by the end of 2026, as markets continue to build on the momentum established in recent years, and we think investors underallocated to stocks should add to equities. Our positive views on US tech and US equities are core drivers, but we also expect performance from the health care, utilities, and banking sectors, as well as in Europe, Japan, China, and emerging markets.


Messages in Focus

Seek opportunities in China

AI innovation and spending are driving strong growth in China’s tech sector, with earnings expected to rise significantly in 2026. This is fueling Chinese equities more broadly, helped by healthy liquidity and reasonable valuations. For investors seeking diversification, we like broader exposure to Asia, with positive trends in technology investment, solid earnings, and attractive valuations across the region. In particular, India and Singapore stand out as beneficiaries as their business cycles and corporate profits improve.   


Messages in Focus

Favor commodities

Commodities are set to play a more prominent role in portfolios in 2026. Our forecasts point to attractive returns, supported by supply-demand imbalances, heightened geopolitical risks, and long-term trends like the global energy transition. Because commodities have historically shown low correlation with equities and bonds, they can help cushion portfolios during periods of market stress. Within the asset class, we see particular opportunities in copper, aluminum, and agricultural commodities, while gold remains a valuable diversifier.

Building a strategic equity portfolio

Building a strategic equity portfolio requires balancing long-term growth objectives with risk management and diversification. 

For most investors, equities should form the core of a growth-oriented portfolio, typically comprising 30%–70% of total assets, depending on risk tolerance, investment horizon, and financial goals. Regular rebalancing back toward a long-term target is an important part of managing risk levels and maintaining discipline.

Regional diversification is essential. The MSCI All Country World Index (ACWI) offers a benchmark. As a rule of thumb, we think exposure to the US should typically account for at least half of a global equity portfolio, with at least 20% in other global markets.

We believe that investors looking to bolster potential for outperformance can consider reallocating up to 30% of an existing broadly diversified equity portfolio toward such strategies linked to structural growth (see page 21). To further enhance diversification, investors can also consider incorporating exposure to quantitative or factor-based strategies alongside traditionally constructed allocations.

US equities account for nearly two-thirds of the global MSCI ACWI benchmark

Country weights in MSCI ACWI, %

This chart plots different markets' contributions to the global MSCI ACWI benchmark, showing that nearly two thirds of the index are accounted for by US equities. This data is sourced from MSCI, UBS, as of 12 November 2025.

Building commodities into a portfolio

Commodities can play a valuable role in portfolios, but they can face periodic volatility. Returns are strongest when supply-demand imbalances or macro risks—like inflation or geopolitical events—are elevated. In such periods, broad commodity exposure can help diversify portfolios and protect against shocks. When the outlook is favorable, we typically suggest an up to 5% allocation to a diversified commodity index.

Investors can access commodities through diversified indices, ETFs, or structured investments, but should be aware of unique risks such as price swings and costs associated with futures or physical holdings. Commodities have also experienced long periods of strong out- and underperformance versus equities. Hence, we generally see them as a tactical, not permanent, component of a long-term portfolio.

Explore more of the Year Ahead 2026

How will governments manage rising debt?

In some countries, current policies mean government spending is at “escape velocity” and will continue rising as a share of GDP unless decisive action is taken. We believe “financial repression”—a regime that channels savings and central bank funds into government bonds, suppressing yields—is likely to become more common in coming years.

Our currency views for 2026

Entering 2026, we see persistent US twin deficits and declining interest rates continuing to weigh on the dollar, especially as rates elsewhere remain stable. Against this backdrop, we favor long positions in the euro, Australian dollar, and Norwegian krone versus the USD. Our preference is for high-yielding currencies, which should benefit as risk appetite broadens in FX markets over the next year.

How will politics shape markets in 2026?

Political headlines will remain front and center in 2026, but history suggests their impact on financial markets is often short-lived. While trade policy, domestic politics, and geopolitics contributed to volatility in 2025, investors have since refocused on solid economic fundamentals, falling interest rates, and structural growth trends like AI.

Key risks

What risks could bring markets back to earth in the year ahead? The most prominent in our view are: 1) a potential disappointment in AI progress or adoption, 2) a resurgence or persistence of inflation, 3) a more entrenched phase of US-China strategic rivalry, and 4) the (re)emergence of sovereign or private sector debt concerns.

Disclaimers

Year Ahead 2026 – UBS House View
Chief Investment Office GWM  |  Investment Research

This report has been prepared by UBS AG, UBS AG London Branch, UBS Switzerland AG, UBS Financial Services Inc. (UBS FS), UBS AG Singapore Branch, UBS AG Hong Kong Branch, and UBS SuMi TRUST Wealth Management Co., Ltd.