Art in motion

Collectors continue to pursue their passion

Our recent survey of art collectors reveals that they are actively looking to add to their collection in 2019. They are increasingly comfortable buying art online, even for works they have not seen in person. They are also using social media to find art and follow artists.

Most collectors are highly engaged…

…and plan to take action in 2019


What collectors collect

How collectors value their collection

Collectors weigh in on passion vs. profit


Top concerns of collectors


Collectors are going online

Keeping their ears to the ground

Feeling the pull of social media

Gender Spotlight


Is your collection part of your legacy?
Connect with your UBS Financial Advisor or find one.


About the survey

UBS surveyed 175 High Net Worth fine art collectors with at least $5M+ in investable assets from November 14 - 26, 2018. For more insights, visit ubs.com/investorwatch.