Welcome to the world of UBS & Fresh Paint

Contemporary art is in our DNA, and we want to nurture the next generation of talented working artists.

UBS has been actively collecting contemporary art for more than sixty years in accordance with the company’s long-held belief that the art of today provides inspiration and encourages innovative thinking. This philosophy has shaped UBS’s corporate culture over the last half century. As much as clients turn to UBS for our expertise in the financial sector, they also look to the company to provide them with insight, experience and access to the best in contemporary art.

To find out more about the global art engagement of UBS, visit the UBS and Art website.

As main partner of Fresh Paint, since 2013, we are delighted to participate in Israel’s largest and most influential annual art event. It provides a vital platform for contemporary art collectors to meet young artists and designers, and to experience site-specific artworks, installations and performances by fascinating international and Israeli artists.

An Art Love Story

Fresh Paint 10 was held from April 26 until April 30, 2018, and took place at the Tel Aviv Convention Center.

To mark the 10th anniversary of the fair, UBS paid special  tribute via a creative and original installation, conveying a message of love to the nonstop city of Tel Aviv-Yafo. A city that champions values of openness and tolerance, pluralism and democracy, culture and art, innovation and inventiveness. A city that welcomes everyone.

#TEloveIV #UBSart #freshpaint10

Visit the Fresh Paint website to find out more about the fair and its 10 year anniversary.

UBS Art Insights

Key insight from the UBS Investor Watch:

Collectors view art not as an investment, but as a way to pursue their passion. This may explain why two out of three collectors have never sold a work of art, or why 41% have never appraised their collection.

While adding to their collection, most collectors follow their own counsel, primarily relying on online research, galleries and art magazines. In fact, one in four collectors have purchased art online, sight unseen.

Overwhelmingly, collectors plan to leave their art to heirs rather than sell it. While heirs feel honored to receive the collection, collectors are not preparing them for ownership. Fewer than half of collectors have educated their heirs on how to manage, appraise or sell works from the collection.

Collectors may need to start earlier to instill their love—and knowledge—of art. To find out more, visit "For the love of art"

Passion is the primary reason for collecting

Many collectors don’t know their collection’s value

Source: UBS Investor Watch Pulse Q4/2017

Collectors are not preparing heirs for ownership

Key findings from the Art Basel and UBS Global Art Market Report 2018: The Art Market 2018

Sales in the global art market reached $63.7 billion in 2017, up 12% from 2016.

The volume of sales (number of transactions) grew more moderately than values, at 8% year-on-year.

In 2017, aggregate sales by dealers accounted for a larger share of the market, at 53% by value, with auction sales accounting for 47% (up 4% from 2016).
The three largest markets of the US, China and the UK accounted for 83% of total global sales by value.

The US was the largest market worldwide, accounting for 42% of sales by value, with China in second place (21%) and the UK the third largest market with 20%.

Sales in the major art markets all advanced year-on-year in 2017: in the US by 16% to $26.6 billion; in China by 14% to $13.2 billion; and in the UK by 8% to $12.9 billion.

To find out more, visit "UBS and Art"

#UBSart #TEloveIV #artlovestory

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