Our approach

Why UBS?

With over 150 years of experience, we’ve experienced a lot of different clients and situations. We know how important it is to respond quickly to market events to protect and grow your money. Our aim is to become a reliable partner who really understands you, and who’ll be there for you long term. You need more than just a bank. You need a companion to help you through all of life's ups and downs.

We’d like to meet you

Commitment you can trust

As an integrated bank operating both globally and regionally, we combine our core wealth management business with our investment banking and asset management capabilities for your benefit.

At UBS, we focus on delivering comprehensive financial services to individuals around the world. We provide clients in over 50 countries, with financial advice, products and tools to suit their individual needs.

Shape your financial future

Our sole ambition is to help you to protect and grow your wealth. We provide deep financial insights to address the complexities of the global economy. Our reliable investment research, supported by your dedicated client advisor, are designed to help you feel confident in your decisions and guide you towards achieving the best possible financial future.

Award-winning performance

Discover how the world is recognizing our efforts to help people achieve their goals. We have won numerous prestigious awards globally every year that reflect our dedication to serving you.


UBS Investor Watch

Keeping up with the latest insights can give you great ideas for making the most of your wealth. That's where UBS Investor Watch comes in, bringing you the views of investors around the world. Explore our reports and see how they might help you reach your goals.


Your passions are important to us too

The Euromoney Private Banking Survey 2020 awarded UBS the main global prize "Best Private Banking Services Overall".

Follow us

Explore wealth management and market trends on our WeChat channels

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WeChat Official Account: UBS_China

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WeChat Channels

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If you want to know more

Come and see us so we can tell you more about how we work.