UBS Award for Social Entrepreneurs

By way of a demonstration of its commitment to society, UBS created Visionaris – the UBS Award for Social Entrepreneurs to support work done by outstanding social entrepreneurs.

For UBS, a social entrepreneur is an extraordinary person who has the vision, creativity and determination of a business entrepreneur, but uses these qualities to design systemic solutions for tackling complex social problems.

Visionaris – UBS Award for Social Entrepreneurs 2021

The theme of Visionaris 2021 is "Building a Sustainable Future". In 2015, UN member countries decided to adopt 17 Sustainable Development Goals, as a universal call to end poverty, protect the planet, and ensure that all humanity enjoys peace and prosperity by 2030. In other words, they were designed as a model for achieving a more sustainable future for all.

Through Visionaris, UBS aims this year to identify and reward those social entrepreneurs who, through their initiatives of high social or environmental impact and with an innovative and scalable approach, are contributing significantly to the achievement of one or more of the following Sustainable Development Goals:

UBS supports the Sustainable Development Goals.

Previous editions


Ana Lúcia Pedro Fontes 

Instituto Rede Mulher Empreendedora

The RME Institute aims to promote women's financial autonomy through employability, generation and business development. It promotes training for women, primarily in a situation of vulnerability, in skills that are important for their personal and professional development. The Institute trains volunteers to replicate training in partnership with local organizations, ensuring that the project is present throughout the country. The initiative is aimed at women over the age of 16 who seek economic opportunity through entrepreneurship or employability.

The RME Institute's training methodology is divided into two tracks: training in social skills and training in digital skills. After that, women have access to a number of services to continue improving their business, such as development through a digital booklet, platform with short videos and articulation in local networks of entrepreneurs. The institute's performance contributes consistently to SDG 5, 8, 10 and 17.

Some results of the initiative are:


Carlos Rodrigo Castro

Associação Caatinga

The Caatinga Association (CA) operates in the conservation of the only exclusively Brazilian forest, threatened, and which concentrates the greatest biodiversity among the semi-arid regions of the world. The objective is to promote the conservation of the lands, forests and waters of the Caatinga biome to ensure the permanence of all its life forms.

The organization promotes the availability and sustainable management of water and sanitation of many families through the conservation of springs and other bodies of water in the region, in addition to implementing social technologies focused on sanitation, capture and sustainable use of the resource in the semi-arid region, where many people are affected by droughts and, in most cases, do not have access to basic services.

These actions are developed in 40 communities surrounding the Serra das Almas Nature Reserve, which runs through the states of Piauí and Ceará, offering them sustainable alternatives that allow biome conservation and sustainable local development. The public profile includes family farmers, women, children, teachers, rural and indigenous settlers. In the planning of actions, the organization uses the 2030 Agenda as a central core for the definition of priorities, more precisely the SDGs 6, 13 and 15.

Some results of the initiative are:


Luis Eduardo Salvatore

Instituto Brasil Solidário

The Instituto Brasil Solidário (IBS) has been working for more than 20 years with territorial development projects, through cross-cutting themes addressed through practical workshops on cognitive development and socio-emotional skills, combined with planning actions with the school curriculum, the Common National Curriculum Base and the Sustainable Development Goals. IBS programs enable the community to act autonomously and multiply the actions experienced in eight main axes divided into environmental education, financial education, reading incentive, health and prevention, entrepreneurship, art, educommunication and citizenship.

Through a broad concept, which merges construction of model spaces, training and improvements in school management, the activities are carried out in a network, stimulating and encouraging various pedagogical practices in the classroom, promoting the incorporation of activities in local public policies, influencing significant increases in ideb. The methodology developed by IBS seeks to make the school a key point of social transformation, promoting the empowerment and empowerment of individuals, expanding opportunities for all to achieve development. Its actions are cross-cutting with 16 SDGs of the 2030 Agenda.

Some results of the initiative are:


Saulo Barretto

Instituto de Pesquisas em Tecnologia e Inovação

The Institute for Research in Technology and Innovation (IPTI) is an institution of science, technology and innovation that develops integrated solutions between technology and human processes. IPTI builds a model for promoting human and sustainable development, based on the systemic and evolutionary generation of social technologies in the areas of basic education, entrepreneurial education and basic health, with the municipality of Santa Luzia do Itanhy (SE), one of the poorest municipalities in Brazil, as a global laboratory.

Each social technology has three phases of development (effectiveness, scalability and sustainability), seeking to solve a local social problem that may have its "solution" replicated to other Brazilian municipalities. The public served are children and adolescents living in regions of extreme poverty, especially in small and remote municipalities. The work of IPTI aims to build social technologies generating solutions that make more effective the work and decision-making of the departments of education, health and social assistance of the municipalities. IPTI's vision is to be a global reference center in social technologies contributing solidly to the 2030 Agenda and working with 16 of the Sustainable Development Goals.

Some results of the initiative are:

Winner: Cinthia Rodrigues Grecco
Organization: Quero na Escola
Topic: Reduces the cultural walls between school and society. By listening to what students want to learn beyond the curriculum, they connect volunteers who can serve them within the school.
Operating : Brazil

Winner: João Paulo Nogueira Ribeiro
Organization: Instituto Horas da Vida
Topic: offers free health care products and services (consultations, exams and glasses) to beneficiaries of social partner organizations working in the areas of health, education and culture
Operating in: Brazil

Winner: Suzana Machado Pádua
Organization: IPÊ – Instituto de Pesquisas Ecológicas
Topic: Conserving the country's biodiversity through science, education and sustainable business.
Operating in: Atlantic Forest, the Amazon, Pantanal and Cerrado areas.

Winner: Fábio Bibancos de Rose
Organization: Turma do Bem
Topic: Management of a network of 16 thousand volunteer dentists in 14 countries, offering free dental care to the low-income population with serious oral problems.
Operating in: Brazil, Argentina, Bolivia, Chile, Colombia, Ecuador, Mexico, Panama, Paraguay, Peru, Dominican Republic, Uruguay, Venezuela and Portugal.

Winner: Alice Gonçalves Freitas
Organization: Rede Asta
Topic: Sale of creative handicrafts made by women from disadvantaged backgrounds
Operating in: Rio de Janeiro

Winner: Fernando Almeida Alves
Organization: Rede Cidadã
Topic: Generating work and income for disadvantaged young people, through mobilization, professional profile identification, qualification, inclusion in the labor market and follow-up after hiring.
Operating in: Minas Gerais, São Paulo, Rio de Janeiro, Espírito Santo, Bahia, Pernambuco, Ceará, Goiás and Amazonas

Winner: Eugenio Scannavino Netto
Organization: Projeto Saúde e Alegria
Topic: Integrated and Sustainable Community Development (social, economic, environmental and cultural)
Operating in: Amazon. Tapajós River Basin

Winner: Emmanuel Falcão
Organization: Assessoria de Grupo Especializada
Multidisciplinar em Tecnologia e Extensão (AGEMTE)
Topic: Development of educational processes with solidarity in rural and urban areas
Operating in: Mata Norte and Brejo Paraibano

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