Preparing Asia’s business leaders of tomorrow

“UBS runs a number of programs exclusively tailored for the younger generation. These range from career talks to longer courses covering finance, leadership and personal development.”

Patricia Enslow (Head, Marketing Asia Pacific, UBS Wealth Management)

Recognizing the need to help prepare the younger generations of Asian family businesses, UBS seeks to provide useful platforms to assist them to make informed decisions: from their choice of further education to best practices for responsible ownership and management of family wealth.


At UBS, our unwavering commitment to deliver a unique client experience goes beyond providing world-class investment advice. As part of our continuing efforts to address our clients’ total wealth needs, UBS has created tailored wealth and education programs to prepare the next generation.


Celebrating the 10th anniversary of UBS’s Next Generation programs in Asia Pacific

This year marks the 10th anniversary of the UBS Next Generation programs in Asia Pacific, a testament to the firm’s commitment to help clients whose primary concerns are wealth protection and succession for generations to come.

UBS Wealth Management has run such client education programs around the world over the last two decades, with the regional programs in Asia launched in 2003 and the curriculum expanding steadily over the years.

Kathryn Shih, CEO of Wealth Management Asia Pacific, said: “UBS runs a number of programs exclusively tailored for the younger generation. These range from career talks to longer courses covering finance, leadership and personal development. UBS’s strength as a wealth manager is in understanding the needs of our clients at their different life stages."

The UBS Leadership Excellence Development Series (LEADS)

Earlier this year, the annual UBS LEADS program was held in Hong Kong and Singapore, attracting over 100 participants from 11 countries. During the four-day program, students covered various topics ranging from personal finance to interviewing skills and business etiquette. The program actively engaged participants through interactive workshops, game simulations, group discussions, role plays and career advisory forums. This program was conducted by a combined team of UBS managers and third party professional trainers to deliver effective, practical knowledge and valuable skills in an appropriate yet fun learning environment.

Aimed at university graduates and undergraduates from any academic discipline, this balanced program incorporated segments on financial knowledge, leadership development, cross-cultural awareness and the art of communication.

UBS Dialogue - Young Successor Program

This wealth management program aims to educate Asia’s younger generation, in the 20 to 30-year-old age group, on how to manage and govern the wealth they have inherited. The 10-day program seeks to examine the ultimate objectives of wealth ownership, the effect of wealth on future generations, and philanthropic opportunities. In addition to the educational aspect of the program, participants will benefit from the chance to meet peers from around the region and to establish a network for their future professional lives.

Gearing up for the next stage of education

For the second consecutive year, UBS hosted the UBS Next Generation Education Forum; a Pan-Asia international education forum series in collaboration with the International Herald Tribune in August. More than 750 participants in three locations (Tokyo, Hong Kong and Singapore) gathered to hear from an impressive line-up of education experts and alumni about the evolvement of education and the global options available to them.

Smart advice for choosing the right overseas university

Experts at the UBS Next Generation Education Forum covered a range of topics, including cross-cultural experiences, how to best ensure a safe, beneficial university experience for an international student, and the factors that students should consider when choosing universities, cities and countries. Participants also had the opportunity to take part in an interactive Q&A session with the experts.

Forum highlights included presentations by well-known speakers, such as celebrated Japanese actress Youki Kudoh in Tokyo, Winnie Young, founder of Discovery Learning Academy and former Miss Hong Kong in Hong Kong, and Arrif Ziaudeen, Co-founder and CEO of online restaurant reservation website, CHOPE, who shared their experiences of how studying overseas helped shape their careers.

Deciding where to go to study is often a family decision, and an important one for children and their parents. Based on the overwhelmingly positive response shown by the number of participants, as well as feedback from audiences across the three locations on the quality of speakers and observations shared, as a firm, we continue to add value to our guests by understanding their needs and bringing them meaningful and relevant insights.

Watch a short video of highlights from the 2013 UBS Next Generation Education Forum, go to

Watch the video