South America

São Paulo

Sao Paulo is not only the largest city in Brazil but in the entire Western Hemisphere, with 12 million people living in its center. The largest diasporas of people of Arab, Italian and Japanese origin call the city their home. This diversity is reflected in the different local districts, which invite visitors to enjoy their contrasting cultures and cuisines. During the day, a walk in the tranquil Ibirapuera Park serves as the flipside of the buzzling nightlife in a city with 15,000 bars.

City rank out of 77 cities

Price level
52
Earning level
43
Purchasing power
40
Lower
Purchasing Power
Prices: All prices (USD)
Earnings: Average Earnings
Higher
Purchasing Power
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Africa
Asia
Eastern Europe
Middle East
North America
Oceania
South America
Western Europe
2018
Compare the purchasing power against another city in the world.
See the purchasing power of different professions.
For more information, please read our methodology.

Facts about São Paulo

Price Level Index
São Paulo
62.3
New York
100.0
Global rankingShow all cities
1
5
52
77
Earnings Level Index
São Paulo
30.2
New York
100.0
Global rankingShow all cities
1
7
43
77
Working Time
São Paulo
0/ 52.5m
New York
0/ 15.2m
Global rankingShow all cities
1
12
60
77
Purchasing Power Index
São Paulo
48.4
New York
100.0
Global rankingShow all cities
1
10
40
77
Did you know…
Having the largest number of helicopters of any city in the world taking off on 2,000 flights per day enables the wealthy in Sao Paulo to avoid local traffic and congestion.