Pitchfork instead of smartphone

The video series “The Alp Apprentice”

Fed up with the daily office routine and first-world stress? At some point we all feel the urge to leave our jobs behind and do something completely different. It’s this longing that we want to satisfy, at least for one person. So in cooperation with Switzerland Tourism, we looked for an intern to take part in a two-week alpine internship. Leaving the city and learning a centuries-old craft. Surrounded by the breath-taking Swiss mountain landscape. Talk about a change of scene!

From city dweller to mountain farmer

Stefan, a 28-year-old Zuricher, completed a multi-stage application process. For two weeks, he’ll now wield a pitchfork instead of a smartphone and hang out among haystacks instead of at nightclubs. Mountain farmer Res and his family are looking forward to welcoming the city dweller - and know exactly how to make sure that Stefan won’t get bored during his stay.

The alp apprentice – intro

Before the adventure began, we met our two protagonists. Find out more about this odd couple in our intro film.

The alp apprentice – episode 1

No sooner has Stefan arrived in picturesque Diemtigtal than it's time to get down to work. Res kits the city slicker out with some suitable clothing for the alp and promptly gets him working up a sweat.

The alp apprentice – episode 2

The working day on the alp starts at 5 a.m., which takes some getting used to for Stefan – as do his new animal friends.

The alp apprentice – episode 3

From the field to the cheese cellar. Stefan ventures into cheese production and already thinks he's a pro at it. Res, though, isn’t entirely convinced by his intern's skills. Will harmony on the Alp come to a sudden end?

The alp apprentice – episode 4

Stefan and Res reflect on the two-week alp apprenticeship. Life on the Alp can be romantic, but it is first and foremost hard work. What does Reese think about Stefan’s performance at work and is Stefan happy to return to urban life?

Share the experience and win mountain specialties

You’ll benefit from it twofold. Not only will you learn more about mountain farming, but with a little luck you could win some fine alpine delicacies. Traditionally manufactured by Res the mountain farmer and Stefan the intern.

The place of work

Welcome to Switzerland's foremost alpine farming community

From 28 August to 9 September 2017, our winner will live and work at the Alp Hösel alpine farm. At around 1,500 meters above sea level, the farm looks far down on the picturesque Diemtigtal valley and commands breathtaking views of the characteristic Stockhorn mountain range.

The boss of the alpine farm, Res, will take personal charge of training our intern, whose development goals will include learning how to make cheese and acquiring the professional skills involved in keeping farm animals – which means getting up close to cows, calves and goats.

The Mecca of alpine farming excellence

It was no accident that we chose Diemtigtal as the location. With over 107 farms, where around 8,000 cattle graze on the meadows in summer, it is Switzerland's largest alpine farming community.




8 facts about the Alpine way of life in Switzerland

Please click on the red animation for useful information about life on the Alp. In order to close the box just click again.

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Visit to a picturesque alpine farm

A sensational panorama, peace, quiet and nature at 1,500 meters above sea level: The high-level alp occupied by the Murith family in the Fribourg Alps makes an idyllic impression on visitors. Gruyère d’Alpage AOP cheese has been produced here in the traditional way summer after summer for five generations. Discover the Murith family's way of life on the Alp and the secret behind their fine cheese in impressive surroundings.


High-altitude vacation experiences

Rent an alpine hut

Fancy getting back to nature, while enjoying peace, quiet and a slower pace of life in the Swiss mountains? You can now rent one of over 200 alpine huts that are not used by alpine farms from Switzerland Tourism directly. The accommodation available ranges from very simple to very luxurious. But the huts all have one thing in common - you'll get a good night's sleep whichever one you choose.

Book an experience on the Alp

Would you like to produce Alp cheese together with Alpine herdsman Sälmi Töngi? Taking part in an alphorn workshop run by gifted musician and herdsman Werner Erb? Or perhaps you'd prefer to stay in a hayloft on Jakob and Erika's Alp? Experience unique moments on the Alp and book the new leisure offers from Switzerland Tourism here too.

We are #INLOVEWITHSWITZERLAND. Are you?

The best #INLOVEWITHSWITZERLAND stories and photos in collaboration with Switzerland Tourism. Let yourself be inspired and share your unforgettable moments with us using the hashtag #INLOVEWITHSWITZERLAND and #UBSAlp.