Sponsorship engagements

Sponsorship has a long tradition at UBS. Our current focus is on two core areas: Formula 1 and contemporary art. We also support numerous local events and organizations in the fields of sport and culture in the communities where we work around the world.

Global Partner of Formula 1

UBS is a Global Partner of Formula 1™, which is the centerpiece of our international sponsorship portfolio. This partnership is a key element of UBS's branding activities and underscores the values that UBS shares with Formula 1: total dedication to performance and success through teamwork.

Contemporary art

UBS actively supports cultural and artistic endeavors across the globe, with a focus on promotion, collection and educational activities in the world of contemporary art. Our longstanding commitments, regional partnerships, and numerous exhibition sponsorships at leading museums around the world testify to our passion for contemporary art.

Regional programs

UBS supports a wide range of events and organizations in the fields of sport and culture at the local level in key regional markets.