Consumer Have US consumers changed where they shop during the pandemic?

UBS Evidence Lab has exclusive access to data from CoinOut – an app where users scan their receipts to receive rewards and cash back – which we use to monitor where people in the US are spending their money.

05 May 2020
  • The dataset includes 140,000 active users who scan 4 million receipts per month.
  • The share of retail transactions at grocery stores and dollar stores surged in March and April, while hypermarkets' and convenience stores' share declined.
  • Discretionary retailers have seen their share of transactions decline, with the exception of home improvement.
  • In the 3 months to April 30, dollar stores, grocery stores, and home improvement saw the largest increases in share.
  • Among restaurants, pizza increased its share of transactions faster than before the pandemic, while casual dining and coffee have been losing share more rapidly.

Which Store Types Are Gaining Share? (Z-Score, Trailing 12 Months)

UBS Evidence Lab, CoinOut

Share of Transactions at Discretionary Retailers (Z-Score, Trailing 12 Months)

Source: UBS Evidence Lab, CoinOut

Share of Transactions at Various Retailers (Z-Score, Trailing 3 Months)

Source: UBS Evidence Lab, CoinOut

Share of Transactions at Restaurants (Z-Score, Trailing 12 Months)

Source: UBS Evidence Lab, CoinOut