Multi-Sector How are Google searches for unemployment trending in Europe vs. the US?
Covid-19 has resulted in economic uncertainty and job losses worldwide. Google unemployment search activity shows a sharp divergence in top-of-mind awareness between Europe and the US.
- Search activity in the US at the beginning of April was more than 20x the level in mid-March.
- Search interest in France began to rise relatively early but has since fallen close to pre-March levels.
- Germany also saw a notable increase in search, but it has declined there as well.
- Note that unemployment searches have tended to decline during weekends.
Google searches for unemployment in Europe vs. the US
Source: UBS Evidence Lab, Google