Latest media releases

UBS hosts pop-up shop and summer celebration for Project Entrepreneur 2017 Accelerator participants

New York Media Releases Americas WM Americas News


New York, New York, August 2, 2017 – On July 18, UBS hosted a pop-up shop and summer cocktail reception celebrating the five female founders who participated in this year's Project Entrepreneur Accelerator, a five-week program which included on-site training, introductions to investors, coaching and mentorship.

Over 130 people attended the pop-up shop including employees from the UBS internal women’s network, All Bar None, advisors and clients from UBS Wealth Management Americas.

Lori Feinsilver, Head of Community Affairs and Corporate Responsibility for UBS in the Americas, provided the event's opening remarks and spoke about the importance of creating a more inclusive and level playing field for entrepreneurs everywhere. "A lot of people ask me why UBS helped create Project Entrepreneur and why we choose to focus so much of our efforts on supporting female founders…For us, this concept of wealth creation and preservation, of being able to have the financial freedom to fulfill your dreams, that's a right we believe everyone should be afforded."

Heather Cabot, co-author of Geek Girl Rising, also spoke and reminded attendees that female entrepreneurs, "have vision, courage and a scrappiness that drives them to achieve their goals."

After providing background on their entrepreneurial journeys, these five female founders celebrated with guests and shared more about their innovative companies:

  • The TouchPoint Solution - Vicki Mayo, CEO & Co-Founder (Scottsdale, AZ): Neuroscience wearable that alleviates stress by altering the body’s stress response in as little as 30 seconds
  • Lace & Liberty - Danielle Wen, CEO & Co-Founder (San Francisco, CA): Merging direct-to-consumer convenience with luxury bespoke bridalwear
  • LOLI Beauty - Tina Hedges, Founder & CEO (New York, NY): Pure, Potent, Personalized…LOLI is the first BIY (Blend It Yourself) clean + green beauty brand
  • Reboundwear - Bimla Picot, Founder & CEO (New York, NY): Athleisure wear with a purpose
  • Repeat Roses - Jennifer Grove, Founder & CEO (New York, NY): Sustainable floral waste removal business that gives back to people and planet

These women entrepreneurs were selected from a cohort of 200 female founders that attended the Project Entrepreneur Intensive in April. Out of 12 finalists in the venture competition, they were chosen to participate in the Project Entrepreneur Accelerator, held at Rent the Runway’s New York headquarters.

Media Contact

Maya Dillon

Pranita Sookai

About Project Entrepreneur:

Project Entrepreneur, formed in partnership with Rent the Runway, is UBS' philanthropic program aimed at building a pipeline for female entrepreneurs to start high-growth, economically impactful companies.

For more information about Project Entrepreneur, please visit You can also visit and follow PE on Twitter @PJTEntrepreneur and Instagram @PJTEntrepreneur.

About UBS:

UBS provides financial advice and solutions to wealthy, institutional and corporate clients worldwide, as well as private clients in Switzerland. The operational structure of the Group is comprised of our Corporate Center and five business divisions: Wealth Management, Wealth Management Americas, Personal & Corporate Banking, Asset Management and the Investment Bank. UBS's strategy builds on the strengths of all of its businesses and focuses its efforts on areas in which it excels, while seeking to capitalize on the compelling growth prospects in the businesses and regions in which it operates, in order to generate attractive and sustainable returns for its shareholders. All of its businesses are capital-efficient and benefit from a strong competitive position in their targeted markets.

UBS is present in all major financial centers worldwide. It has offices in 54 countries, with about 34% of its employees working in the Americas, 35% in Switzerland, 18% in the rest of Europe, the Middle East and Africa and 13% in Asia Pacific. UBS Group AG employs approximately 60,000 people around the world. Its shares are listed on the SIX Swiss Exchange and the New York Stock Exchange (NYSE).

UBS specifically prohibits the redistribution or reproduction of this communication in whole or in part without the prior written permission of UBS and UBS accepts no liability whatsoever for the actions of third parties in this respect.

© UBS 2017. The key symbol, UBS and ETRACS are among the registered and unregistered trademarks of UBS. Other marks may be trademarks of their respective owners. All rights reserved.

For more information about UBS, please visit You can also visit and follow UBS on Twitter @UBS and Instagram @UBS.