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UBS 35th Annual Global Media & Communications Conference Begins Today

New York Media Releases Americas

The 35th Annual UBS Global Media & Communications Conference, "the longest running show on Wall Street," opens today at the Grand Hyatt Hotel in New York City and runs through Wednesday, December 5. The conference will feature presentations by chief executives and other senior managers of over 90 leading companies representing advertising, broadcasting, publishing, multi-channel television distribution, entertainment and new media companies from the globe.

The three-day conference will kick off with its traditional analysis of advertising forecasts in the coming year. As the week progresses, the conference will focus on publishing, gaming, telecom, media, outdoor/broadcasting, entertainment & internet, professional publishing, Pay-TV, newspapers and multi-channel & technology companies.

Keynote presentations include:

• Jeff Zucker, President & CEO, NBC Universal
• Leslie Moonves, President & CEO, CBS Corporation
• Danny Strigl, President & COO, Verizon Communications

Five industry panels with leading experts discussing:

• 2008 Advertising Forecast (Universal McCann; ZenithOptimedia)
• Video Game Advertising Panel (DoubleFusion; IGA Worldwide; Wild Tangent)
• Advertising Panel (GroupM; TNS Media Intelligence/CMAG)
• Online Ad Networks and Targeting Panel (Exponential Interactive, Inc.; Gorilla Nation; Revenue Science; Value Click, Inc.)
• Emerging Media Advertising - Sources of Revenue (Magna Global - Interpublic; UBS)

Since its inception in 1972 as a small meeting for New York publishing analysts, the UBS Media Week Conference has grown to encompass all aspects of media, entertainment and new media. Highlights from past conferences have included SKY TV's first synchronized satellite analyst presentation from Australia to New York; an analysis of the "electronic highway" in the early days of the Internet; and presentations by leading media entrepreneurs including Ted Turner, Jerry Yang, Steve Case and Barry Diller. Now in its 35th year, this year's conference is expected to host to 2,000 investors, industry executives and reporters from around the world.

Online conference information
To access audio transmissions and the conference agenda please go to the UBS Investment Bank website at Audio transmissions of company presentations will be available live and by replay. Replays will begin three hours after the actual presentation time and will be available on the site for four weeks.

The 35th Annual Media & Communications Conference underscores UBS's universal and comprehensive approach to covering the communications sector, with some 150 media, entertainment, publishing, cable, satellite, broadcasting, advertising and publishing companies covered by more than 40 analysts around the world.

UBS Securities LLC is a business group of UBS AG (NYSE: UBS), one of the largest financial services firms in the world with 80,000 employees in more than 50 countries and is listed on the New York, Tokyo and Zurich stock exchanges.

UBS is one of the world's leading financial firms, serving a discerning international client base. Its business, global in scale, is focused on growth. As an integrated firm, UBS creates added value for clients by drawing on the combined resources and expertise of all its businesses.

UBS is the leading global wealth manager, a top tier investment banking and securities firm, and one of the largest global asset managers. In Switzerland, UBS is the market leader in retail and commercial banking.

UBS is present in all major financial centers worldwide. It has offices in 50 countries, with about 39% of its employees working in the Americas, 33% in Switzerland, 16% in the rest of Europe and 12% in Asia Pacific. UBS's financial businesses employ more than 80,000 people around the world. Its shares are listed on the SWX Swiss Stock Exchange, the New York Stock Exchange (NYSE) and the Tokyo Stock Exchange (TSE).


Laura Cora : +1-212-882-6021
Press desk: 646-212-6990

New York, December 3, 2007