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Aryeh Bourkoff Named Vice Chairman of TMT Investment Banking

New York Media Releases Americas

UBS announced today that Aryeh Bourkoff has been named Vice Chairman of Technology, Media and Telecoms (TMT) Investment Banking, effective May 1st. In his role as Vice Chairman of TMT Investment Banking, Bourkoff will leverage his deep relationships in the TMT sector to cover a broad range of companies.

Bourkoff is currently Head of Media and Communications Sector Research within the UBS Equity Research Department.

"We are excited for a sector expert like Aryeh to join our TMT banking team," said Rick Leaman, Joint Global Head of UBS' Investment Banking Department. "His deep experience analyzing this sector for both equity and fixed income markets will bring a unique, investor-oriented perspective to the team."

Bourkoff, 34, will report to Jeff Sine, Global Head of TMT Investment Banking and will continue to be based in New York.

"This appointment underscores UBS's commitment to leverage our internal talent and enhance client coverage to help them better capitalize on market developments," said Huw Jenkins, Chairman and CEO of UBS Investment Bank.

For the past seven years, Bourkoff, who specializes in the Cable & Satellite and Entertainment sectors for both equity and debt securities, has been named the number-one ranked cable & satellite Fixed Income analyst by Institutional Investor. In 2005, Bourkoff was the first analyst to achieve the number-one ranking in his sector for Equity, Fixed Income and Hedge Fund Institutional Investor surveys in the same year. Additionally, Bourkoff was recently named to the Wall Street Journal's annual "Best on The Street" equity analyst rankings for stock picking, receiving the top spot in the "Broadcasting and Entertainment" category.

"The media, telecom, and technology industries are perhaps at their most dynamic point in decades with the collaboration between the sectors at a critical juncture in their evolution," said Bourkoff. "I look forward to joining our strong TMT banking team and continuing my relationships with the corporate and investor clients of UBS."

Prior to joining UBS in 1999, Bourkoff was the senior cable and telecommunications high yield research analyst at CIBC World Markets Corp. Bourkoff holds a bachelor's degree in economics from the University of California at San Diego.

UBS is one of the world's leading financial firms, serving a discerning global client base. As an organization, it combines financial strength with an international culture that embraces change. As an integrated firm, UBS creates added value for clients by drawing on the combined resources and expertise of all its businesses.

UBS is the leading global wealth manager, a top tier investment banking and securities firm, and one of the largest global asset managers. In Switzerland, UBS is the market leader in retail and commercial banking.

UBS is present in all major financial centers worldwide. It has offices in 50 countries, with about 39% of its employees working in the Americas, 35% in Switzerland, 16% in the rest of Europe and 10% in Asia Pacific. UBS's financial businesses employ some 78,000 people around the world. Its shares are listed on the SWX Swiss Stock Exchange, the New York Stock Exchange (NYSE) and the Tokyo Stock Exchange (TSE).


Kris Kagel : +1-212-882-5691

New York, April 2, 2007