WEBVTT

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Welcome to the UBS studio in New York City

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for another episode of Through the Wealth Lens.

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As more and more families

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build generational wealth in today's day and age.

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This, in turn, has seen a surge

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in the number of single family offices around the world.

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Every family office is different,

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and much of the research emphasizes the myriad of challenges

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faced by family offices

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that prevent them from functioning optimally.

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Today, we're lucky to have Mark Tepsich as a guest here,

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our first recurring guest on Through the Wealth Lens.

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For those who don't know Mark, Mark is a member of the UBS Family

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Office Solutions team

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within the Private Wealth Management division.

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Mark is our family office design and governance specialist

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and in his role, Mark serves as the in-house subject

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matter expert on the family office space and a thought

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partner to families with significant wealth.

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I've worked with Mark closely on advising some of our clients

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in their family office organization,

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the design, structure and governance,

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as well as operational best practices and strategy

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to manage and sustain their wealth for future generations.

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Prior to joining the firm,

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Mark spent a decade at a large Midwestern single family office.

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We served a dynastic, multi-generational family here.

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He was the family's general counsel and advice

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and family office structuring, estate and income tax issues,

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as well as business formation and real estate development.

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He also counseled the family on the sale of their publicly traded

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real estate company to Brookfield Asset Management in 2018.

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Today, Mark will be providing an update on some of the leading

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insights, thoughtful discussions and experience based practices

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across the many dimensions of managing a family office

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that he and his group have seen in recent times.

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Welcome back to the show, Mark.

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Hannes, Max.

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Great to be back. As always.

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So, Mark, to start our conversation of today's, let's begin

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with what you refer to as the family Office 3.0.

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Can you explain to our audience what this is

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and how it characterizes today's family office environment?

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Yeah. Of course.

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So, you know,

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we're in sort of the what I call the family office 3.0.

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Right.

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And so to really understand how we got there

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and what 3.0 is about, we really need to take a step back.

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So 1.0, 20 plus years ago really

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pre global financial crisis family offices were around.

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But they were really a cottage industry.

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They were not necessarily,

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there's not necessarily as many as there are today.

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And so what that meant was people that worked at a family office.

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Right. So I was there.

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You didn't hear about them a lot.

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There wasn't really a lot of maps and manuals and people

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you could turn to to ask questions.

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Right?

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Yes.

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Tax, legal, all that stuff, investments.

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But really the family office as an organization,

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there really wasn't

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a lot of people or firms to go to to really help

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you think about how you're doing things,

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how you're coming together,

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what the operations look like, the tech stack,

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as well as sort of governance.

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So, you know, 3.0

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is really where we're at today.

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1.0 was up until global financial crisis.

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And what happened

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coming out of the global financial crisis,

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you had zero interest rate policies.

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And because of that, you often had the rise of private equity.

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So private equity came in, snapped up a lot of family businesses.

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And so now you had the growth of family offices

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because of those private equity

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transactions and liquidity events.

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And so that created a market for family offices.

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Right.

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So now all of a sudden banks, wealth management firms, tech firms

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are starting to take notice.

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You've got more people that have come out of family offices.

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And so now you have all these options

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and all this information out there and all these services

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at where you're at a family office

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and you could tap into right, for insight and advice.

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And so really that's the really quick arc of where we're at.

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And so a 3.0 is we're here.

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There's all these options.

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But you see this converge of okay we've got this

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the tech options.

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We've got these service firms.

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But now you see them sort of converging with family offices.

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And so the lines are starting to be blurred.

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And they're also families are turning into GP.

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So they're so they're really morphing into and converging into

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the GP's

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that created them through those private equity transactions.

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And to follow up on that, mark,

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how have you personally experienced the shift

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from the family Office 2.0 to its current iteration?

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Yeah, so so there's a couple things, right?

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One is just the sheer amount of frankly, content out there.

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Right?

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So if you go on LinkedIn, whereas 10 or 15 years ago,

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family offices were really just, hey, they're direct investments.

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They they're almost looked at as an asset class.

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Right? Private deals.

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And I think some of that narrative is still out there.

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But when you're when you're looking for insight,

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when you're looking for options and solutions

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and resources and infrastructure and people who understand it,

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you've got now the emergence of at a PA, right,

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which is really introduced to really manage,

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help manage and get visibility over complex family

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balance sheets, right, that are stuck in trusts and partnerships.

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But beyond

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that, now you've

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got firms that can actually manage Addepar for you.

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Right? So think of Mirador now part of iCapital.

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I think it's advisors, which is another sort of it's

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even beyond, in my opinion, like,

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like the mirror doors and the eye capitals.

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It's linking everything together in an integrated way.

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So that's, you know, in some of my,

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some of some of the folks out there in the space, professionals

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are standing up firms to help families

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start and evolve family offices.

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So similar to what I do.

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But external to UBS.

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So Mark, as family offices

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grow and serve more households, the complexity

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of managing different interests and risk tolerances

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seem to increase.

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As family says,

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a daunting array of choices and services and technologies.

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The hybrid family office model has emerged as a leading solution.

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Why and how can the hybrid family office

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model offer the best possibility of success?

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Yeah, it's a great question. Hannes.

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So if you think about the traditional family office,

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right, especially during the 1.0

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and even the early days of 2.0, you lacked the resources,

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the options,

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the infrastructure

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and the solutions external to the family office.

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So you had to really vertically integrate all this.

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So if you had a DIY it inside the family office, like a

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like again, there was no maps or manuals to do this.

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But when you think about the hybrid solution,

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you don't have to vertically integrate everything anymore.

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Meaning you can rent, you know, Addepar.

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You don't have to do it inside the family office,

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which means you now

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have to staff somebody to operate out of PA, right?

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So you have, you know, all these tech solutions out there, which

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sometimes, frankly, can be confusing

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for families and family office

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because it's like, okay, 15 years ago there was 1 or 2 options.

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Right now there's 30 or 40 or even 50 options.

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But what those different components allow you to do is,

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okay, we've got these complexities

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and these challenges across a family balance

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sheet, across these family initiatives.

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Right. Philanthropy investments.

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And so it allows you to kind of pick

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and choose how you want to build your family office.

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You could do it vertically integrated inside the family office.

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You can outsource a host of it.

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You really have a lean staff and just really

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focus on coordination.

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But there's just different trade offs.

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But the, you know, long story short, is giving or giving you

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flexibility across services

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is giving you flexibility across cost.

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And it's really giving you flexibility across really capabilities

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of how you're bringing these solutions to families

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and helping them

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advance their initiatives through their family office.

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And Mark, so we're now on this fully

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in the midst of this area that we refer to as the Roaring 20s.

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From a wealth perspective,

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family offices will find an increasing

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number of choices in a variety of areas.

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Can you go into some of what some of these areas are,

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and how family offices can take advantage of the choices

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they have?

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Yeah, yeah,

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let's let's bucket this into two separate sort of conversations.

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One is the resources the infrastructure.

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And let's let's stick with tech for a second.

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The other is the investment options.

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And so let's handle the tech first right.

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Because that's just omnipresent with family offices.

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So ten, 15 years ago you had only a few options

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right across console reporting an accounting,

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consolidate reporting.

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Specifically you've got 4 to 5 dozen

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that in

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a lot of them are new entrants coming onto the scene,

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especially with AI

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and now you're sitting back as a family of saying,

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okay, out of these 50 options, it's

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actually more confusing for me to pick which one is best across

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service functions cost.

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And functionality.

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And so there's firms out there like DV consultant.

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You know, Aaron

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Hulse is a founder, that she worked at one of these tech firms

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that's helping family offices choose and identify

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which, you know, salary reporting platform is best for them.

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And then she's helping them

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kind of really implement and onboard it.

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And so that just helps family offices achieve better outcomes.

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Right.

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And there's consultants

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like that really across the space, not just technology.

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The other piece is

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the investment side of things for family offices.

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So as I mentioned earlier,

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a lot of family offices were born out of the private equity boom.

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Right.

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So you had an operating company, you scaled it,

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you sold to private equity,

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and now you're sitting on a lot of liquidity.

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But a lot of these founders

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nowadays are much younger than they were in the past,

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monetizing their businesses.

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So they're not necessarily content

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which is sitting back and allocating, you know, it's in their DNA

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to really build, create and problem solve.

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So after a couple of years

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of just sort of passively investing in direct investments,

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they're saying, well, wait a second, I can do

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what private equity has done. Right?

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I've been exposed to it.

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You know, if I look at my balance sheet,

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I might not have enough capability, right?

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Because once they allocate to the directs,

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they're often out of dry powder.

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So they're saying, okay, how do I build up my team?

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How do I build up my capabilities?

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I've talked to a lot of other families.

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Founders have family offices

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that are sort of like me, like minded.

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So let me go

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create a fund, raise third party capital around this,

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and then deploy back into the industry that I made my wealth in.

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Because I'm an expert.

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Nobody knows this better than I.

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But with that said, a lot of these families,

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their mindset is not necessarily

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a 3 to 5 year

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hold time as traditional private equity managers, right?

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So they have a much longer hold time.

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It's giving families a lot more options.

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And there is space

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on a family's balance sheet for this type of long term hold

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private equity

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allocation in which they're going to go in

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and make long term investing,

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that they're not necessarily going to make sense on a 3 to 5 year

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hold time. Right.

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And so you're seeing that sort of bubble up

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right now with a lot of these younger founders.

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And I'm not saying it's in the tech space.

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It's really operating companies too.

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So it's sort of an interesting time.

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Mark.

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The saying if you've seen one family office, you've seen

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one family office is popular and true up to a point.

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That said, they are foundational best practices that anyone

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who is setting up

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or organizing a family office may find it helpful.

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To wrap up today's chat.

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What are some of these best practices you recommend?

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Ultra high net worth

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individuals and families

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look into it for their own family offices.

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Yeah, so harness that that mantra or that conventional wisdom,

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which is, oh, you've seen one family office, you've seen one.

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I agree with that.

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And to your point, to an extent, okay.

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Because that's like saying you've seen one business.

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You've seen one business. Of course, each business is different.

00:11:51.544 --> 00:11:52.411
It's got its own culture,

00:11:52.411 --> 00:11:55.114
its own unique strategies, own value proposition.

00:11:55.347 --> 00:11:56.849
But at the end of the day, it's still a business.

00:11:56.849 --> 00:11:57.950
It's out there to make money.

00:11:57.950 --> 00:12:01.053
So you need a basic business infrastructure, right?

00:12:01.053 --> 00:12:03.022
You need a robust accounting infrastructure.

00:12:03.022 --> 00:12:05.391
You need to consolidate reporting specifically for families

00:12:05.391 --> 00:12:06.392
because it's really balance

00:12:06.392 --> 00:12:09.061
sheet driven a lot and portfolio driven.

00:12:09.061 --> 00:12:11.497
So you need really the basic nuts

00:12:11.497 --> 00:12:14.700
and bolts, to help you make informed decisions.

00:12:14.700 --> 00:12:16.969
And so be on the accounting side.

00:12:16.969 --> 00:12:19.071
It really depends on what you're going to do. Right?

00:12:19.071 --> 00:12:21.741
So if you are going out there and doing direct investments,

00:12:21.741 --> 00:12:22.441
I'll give you an example.

00:12:22.441 --> 00:12:25.144
In the biotech space, okay.

00:12:25.144 --> 00:12:27.813
Do you have enough information in the resources

00:12:27.813 --> 00:12:30.816
build out at the family office to make an informed decision

00:12:31.283 --> 00:12:32.318
within that space?

00:12:32.318 --> 00:12:34.286
And if the answer is no,

00:12:34.286 --> 00:12:36.422
then you need to create that best practice.

00:12:36.422 --> 00:12:36.722
Right?

00:12:36.722 --> 00:12:38.424
And you can make that analogy

00:12:38.424 --> 00:12:40.259
or that comparison across

00:12:40.259 --> 00:12:42.361
any sort of thing you're doing in the family office.

00:12:42.361 --> 00:12:43.896
But beyond the accounting side

00:12:43.896 --> 00:12:46.365
and the accounting function, the robustness of that,

00:12:46.365 --> 00:12:47.900
can you make an informed decision?

00:12:47.900 --> 00:12:50.736
That's what I call like just the ultimate best practice.

00:12:51.570 --> 00:12:52.738
Thank you.

00:12:52.738 --> 00:12:56.509
Mark, so thank you so much for joining us today and providing us

00:12:56.509 --> 00:12:59.445
and our audience with some valuable information and updates

00:12:59.445 --> 00:13:02.615
in the current landscape of family offices around the world.

00:13:03.048 --> 00:13:07.052
For those of you interested, feel free to reach out for a copy of

00:13:07.052 --> 00:13:10.356
UBS Family Office Quarterly for quarter one of this year,

00:13:10.890 --> 00:13:13.259
in which you can take a much deeper dive into what

00:13:13.259 --> 00:13:14.827
Mark discussed today.

00:13:14.827 --> 00:13:17.997
Until next time, thanks for joining us for another episode of two

00:13:17.997 --> 00:13:18.831
of The Wealth Lens.

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