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UBS named best Global Private Bank and best Canadian Private Bank for ultra high net worth clients

| Media Releases Americas

UBS/- Euromoney Magazine, a premier business magazine for the international financial community, has selected UBS as the Best Private Bank in the World.

Euromoney solicited the opinions of 1,000 international private banks on the quality and quantity of services offered by both local niche companies and global firms. The top ranked firms are those that peers recognized as providing the most services at the highest level, with the greatest degree of success.

"It is both a great honour and responsibility to be ranked as the best global private bank. It is particularly encouraging to see UBS in Canada ranked as the best private bank for the ultra high net worth. The secret is getting out," said Grant Rasmussen, President and CEO of UBS Bank (Canada). "We are able to bring our global expertise to our Canadian client relationships in a way that is difficult to match anywhere else in Canada."

UBS Bank (Canada) serves the needs of high net worth clients and their families through its ability to deliver a local/international combination to Canadians. Working closely with their leading analysts and investment managers from around the globe, local client advisors can bring the power of a 66,000 person organization into a trusted two person relationship.

UBS is a leading financial firm, combining financial strength with a reputation for innovation and a global culture that embraces change. UBS is one of the world's largest wealth managers, a premier investment bank, a key global asset manager and the market leader in Swiss retail and commercial banking. Headquartered in Zurich and Basel, the Firm employs around 66,000 people and has operations in 50 countries and in all major financial centers.


Toronto, January 12, 2005 /NYSE
UBS

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