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UBS steps up its commitment to orchestral music in the U.S.
UBS launches several new sponsorships this fall
New York, NY, September 21, 2004 - UBS re-affirms its commitment to the arts and culture with a host of new partnerships with several leading symphony orchestras. The Firm has engaged in eighteen new sponsorships with orchestral music organizations across the U.S. These join and complement UBS's existing sponsorships in this arena.
"These sponsorships are integral to UBS' commitment to orchestral music and we are thrilled to be involved with all of these prestigious cultural institutions," said John P. Costas, Chairman and Chief Executive of UBS Investment Bank. "As a Firm we believe strongly in supporting the arts, particularly in the communities in which we do business. "
UBS will be the sole 2004-2005 Season Sponsor of The Philadelphia Orchestra's subscription series with additional presenting sponsorships of the four-week "Late Great Works Festival" and "Absolutely Mozart Festival." Founded in 1900, The Philadelphia Orchestra has distinguished itself as one of the leading orchestras in the world through a century of acclaimed performances, historic international tours, best-selling recordings, and its innovation in recording technologies and outreach.
"We are delighted to have the support of UBS for The Philadelphia Orchestra's 2004-2005 season," says Orchestra President Joseph H. Kluger. "We are particularly pleased to welcome UBS as a first-time sponsor. Their generous support of cultural activities around the world and their commitment to orchestral music will now resonate in Philadelphia as well."
In addition to the Philadelphia sponsorship, the Firm has also partnered with another prominent cultural institution, the Utah Symphony & Opera, where it will be the exclusive Season Sponsor of the Symphony for three seasons, beginning with the 2004-2005 season. The Utah Symphony & Opera is the largest purveyor of classical musical education in the state of Utah and has gained considerable prestige under the guidance of Symphony Music Director, Keith Lockhart, who also conducts the Boston Pops.
"I am absolutely thrilled with this new partnership as UBS becomes our 2004-05 Symphony Season Sponsor. I feel that this is an unprecedented opportunity for a non-profit arts group to step into the completely new arena of marketing relationships. We are grateful to UBS for their forward-thinking in presenting Utah Symphony & Opera with this three-year sponsorship," said Anne Ewers, Utah Symphony & Opera CEO and Opera General Director.
These two new major partnerships add to UBS's orchestral music sponsorship portfolio in the U.S., which includes a long-term commitment to the Boston Symphony Orchestra. In addition to its sole season sponsorship of the BSO, UBS is also sponsoring the BSO's open house on November 7th - an important program that is geared toward getting BSO's non-patron public to experience Symphony Hall.
"We are honored that UBS has chosen the Boston Symphony Orchestra as its long-term major symphony orchestra partnership in the United States. As we begin a new era this fall with James Levine's Inaugural Season as the BSO's 14th Music Director, we look forward to sharing this historic milestone with UBS as our exclusive season sponsor, as well as the orchestra's 125th Anniversary Season in 2005-06," said the Managing Director of the Boston Symphony Orchestra, Mark Volpe.
Additional U.S. symphonic commitments:
Asheville (N.C.) Symphony's "UBS Pre-Concert Lecture Series"
Billings (M.T.) Symphony Orchestra
Chattanooga Symphony and Opera
Chicago's Ravinia Festival
Cleveland Orchestra's "UBS Holiday Festival"
The Columbus Symphony Orchestra's "Sizzling Symphony Series"
Detroit Symphony's "UBS Holiday Festival"
George Mason University Center of the Arts' "UBS Magnificent Music Series"
Grand Rapids Symphony's "UBS Sound Discovery Series"
Greensboro (N.C.) Symphony Orchestra's "UBS Masterworks Series"
Houston Symphony's "UBS Imagery Series"
Lynchburg (V.A.) Symphony
National Symphony Orchestra's 2004-2005 Pops season
Omaha Symphony's "UBS Masterworks Series"
Pittsburgh Symphony's "Popular Classics Concerts"
Portland Symphony Orchestra's "UBS Sunday Classic Series"
Saint Louis Symphony Orchestra
Western Piedmont (N.C.) Symphony's "Chamber Classic Series"
UBS's Global Orchestral Music Sponsorships
UBS's global orchestral music involvement comprises commitments to world leading orchestras and festivals, including the Beijing Music Festival, the Verbier Festival & Academy, the Lucerne Festival and a partnership with the London Symphony Orchestra. Of particular note is UBS's association with the UBS Verbier Festival Orchestra. This orchestra, which was co-founded by UBS, is an international group made up of more than 120 young musicians from 37 countries and led by James Levine as conductor laureate.
UBS is a leading financial firm, combining financial strength with a reputation for innovation and a global culture that embraces change. UBS is one of the world's largest wealth managers, a premier investment banking and securities firm, and one of the largest global asset managers. In Switzerland, UBS is the market leader in retail and commercial banking. Headquartered in Zurich and Basel, the company employs around 66,000 people, and has operations in 50 countries and in all major financial centers. In the United States, UBS is one of the largest private client businesses with a client base of over 2 million.
Gillian de Haan
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