Follow Jürg Zeltner
Guest article for the FuW "Private Banking" supplement on April 20, 2013
If Swiss banks want to enjoy future success, they must – as they have always had to – continue to set the right course. Simply implementing the latest batch of regulatory requirements – which has to be done no matter what – is not enough. What is now even more needed is investment in know-how and innovation.
UBS’s expertise is in particular demand from investors when markets are uncertain. Jürg Zeltner, CEO of UBS Wealth Management, explains what UBS does to protect clients‘ wealth and where the bank is keen to grow.
Volatile markets, pressure on margins and increasing regulation are leading the cross-border business to become ever more sophisticated. To succeed in offshore banking, the resources and innovative power of individual banks will be crucial.
UBS Wealth Management CEO Jürg Zeltner is converting his division from a pure wealth manager to an investment manager. The move is intended to provide clients with a more up-to-date view of the markets and enable them to better assess the impact of market developments on their own portfolios. Jürg Zeltner wants UBS to project a clear market opinion to the broader public. (Interview: Pierre Weill, UBS AG)
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