UBS impulse for SMEs
Magazine and E-Newsletter
"UBS impulse for SMEs" is intended for owners and decision makers at small- and medium-sized enterprises in Switzerland. The magazine is published three times a year and contains interesting information, company portraits and analysis as well as descriptions of new products and services. The E-Newsletter, which appears six times a year, provides additional information as well as attractive offers from UBS. The magazine and the E-Newsletter are published in German, French and Italian.
A surprising change in trends is being seen in online trade: since 2011 bricks-and-mortar retail and trade dealers have been growing faster than pure online dealers who previously were a nose ahead on the internet. Using three Swiss trading companies as examples, read how SMEs are using cross-channel marketing with success. Together with Josef Maushart, entrepreneur and President of the industrial association Solothurn and surroundings, and Prof. Dr. Antoinette Weibel, Lecturer at the University of St. Gallen and expert in HR management, Christine Novakovic discusses corporate culture, leadership and crisis management in times of a strong franc.
In the E-Newsletter “UBS impulse for SMEs” we highlight current themes and UBS offerings from which you and your company can profit. Do take advantage of this opportunity!
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