Investor protection 
ETFs are registered managed investment schemes and the assets are held separately with a custodian.

Flexibility
ETFs trade and settle like any ASX listed security and can be bought and sold at any time during ASX trading hours

Diversification
Easy access to a diversified portfolio of securities in a single transaction

Transparency
Net asset values, intra-day NAV, portfolio structure, portfolio holdings and performance figures are publicly available

Liquidity
Intra-day market making at the ASX and creation/redemption procedures on the primary market provide the depth to handle large volumes