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Strategy and business model
| Growth of wealth |
UBS has crafted its business strategy to benefit from one
underlying global trend: the growth of wealth. Despite the
current financial crisis, the firm believes that over the long
term wealth creation will continue to be a prominent characteristic
of the world economy. UBS’s three core businesses of
wealth management, asset management and investment
banking are geared to take advantage of this trend. |
Organizationally, UBS operates as a Group with four business divisions:
Wealth Management & Swiss Bank
Wealth Management Americas
Global Asset Management
Investment Bank
Each business division is accountable for its own results, but co-operates to provide a broad palette of cross-business solutions for clients. UBS considers the breadth and depth of its offering to be one of its main strengths, and a key to its ability to create value for clients and shareholders.
Source: Annual report 2008, section Strategy, performance and responsibility
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© UBS 1998-2009. All rights reserved.
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